I’m sure we’re all familiar with that wonderful red section of our play bar in our VODs where some kind of copyrighted music has been detected and thus mutes the audio for… the whole stream. “Audio for portions of this video has been muted as it appears to contain copyrighted content owned or controlled by a third party.” Turns out that little red bar has come to haunt streamers from all over in their years-old clips, as the DMCA (Digital Millennium Copyright Act) has struck hundreds if not thousands of streamers. An entity claiming to represent the RIAA (Recording Industry Association of America) is responsible for these copyright claims, and Twitch released this post to clarify what was happening.
“This week, we’ve had a sudden influx of DMCA takedown requests for clips with background music from 2017-19. If you’re unsure about rights to audio in past streams, we advise removing those clips. We know many of you have large archives, and we’re working to make this easier,” Twitch stated on their Twitter support page.
So what exactly does that mean? What exactly is happening?
Basically, while VODs will automatically be deleted after a certain amount of days, clips stay around… well, forever. This is great for collecting memories along the streaming journey, but when the RIAA decides to enforce a major, widespread copyright takedown on content from years ago, it becomes slightly less ideal.
This wouldn’t normally be an issue, as it’s easy enough to take down a clip that’s been struck, but the thing that makes it a little more complicated is that Twitch employs a three-strikes-you’re-out kind of approach to this area. If you receive 3 copyright strikes, you risk facing a permaban. As a result of this, Twitch streamers are frantically going through their clips and being forced to preemptively delete hours’ worth of content and memories from their channels or risk facing a permaban. Twitch has said that they don’t plan on altering their Terms of Service in any way and are only able to warn their streamers instead of offering other solutions.
We can’t exactly offer you a solution to the problem either, but we can offer a great way to focus on your present streams instead of worrying about past broadcasts — by allowing your viewers to engage with your content in a fun and exciting way with Madskil! We get that it can be stressful to be constantly worrying about your past videos, but remember to cherish the memories you’re creating in the present as well!